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轉(zhuǎn)換比率:金額 X 10=金幣數(shù)量, 例100元=1000金幣 | 論文字?jǐn)?shù):8790 | ![]() | |
折扣與優(yōu)惠:團(tuán)購(gòu)最低可5折優(yōu)惠 - 了解詳情 | 論文格式:Word格式(*.doc) | ![]() |
摘要:伴隨著計(jì)算機(jī)運(yùn)用、網(wǎng)絡(luò)技術(shù)、數(shù)字技術(shù)的發(fā)展,人類(lèi)生活與工作方式中引入了新的理念和思維,逐漸打破了傳統(tǒng)圖文設(shè)計(jì)中的設(shè)計(jì)的方法和原則,使得圖文設(shè)計(jì)從編輯、排版、合成、后期處理、插畫(huà)創(chuàng)作等,一直到印刷成品、發(fā)布等環(huán)節(jié)都發(fā)生了革命性的變化。而現(xiàn)代的平面設(shè)計(jì)師越來(lái)越能把握信息時(shí)代全球化、地域化和人性化的發(fā)展趨勢(shì),充分利用數(shù)碼技術(shù)和網(wǎng)絡(luò)資源,設(shè)計(jì)出符合當(dāng)代時(shí)代要求的高品質(zhì)作品,從而提升商業(yè)傳播質(zhì)量和文化價(jià)值內(nèi)涵,并進(jìn)一步從宏觀角度促進(jìn)社會(huì)、經(jīng)濟(jì)和文化的融合與創(chuàng)新。 圖文設(shè)計(jì),簡(jiǎn)言之就是指把各種圖文元素合成具有信息化次序和視覺(jué)傳達(dá)規(guī)律的設(shè)計(jì)活動(dòng)。圖文,作為視覺(jué)傳達(dá)的一個(gè)基礎(chǔ)性組成部分,其基本定義與視覺(jué)傳達(dá)理念之間的區(qū)分已不再像以往一樣涇渭分明。廣義來(lái)看,網(wǎng)頁(yè)展示、形象設(shè)計(jì)等一切平面形式的設(shè)計(jì)模式都應(yīng)該包含于圖文設(shè)計(jì)的范疇之中。當(dāng)代圖文設(shè)計(jì)作為視覺(jué)傳達(dá)藝術(shù)中的主要組成部分,經(jīng)歷了從工業(yè)化社會(huì)到信息化社會(huì)的轉(zhuǎn)變。在現(xiàn)代設(shè)計(jì)多元化發(fā)展的大趨勢(shì)下,隨著人類(lèi)生存方式上新理念的融入,以往在圖文設(shè)計(jì)中慣于運(yùn)用的設(shè)計(jì)法則正逐漸被革新創(chuàng)造,固有的符號(hào)形象被逐漸解構(gòu),人們?cè)谛聲r(shí)代的設(shè)計(jì)探索中力求找到更加合理化的視覺(jué)空間,當(dāng)代平面設(shè)計(jì)的發(fā)展也因此形成了新的設(shè)計(jì)趨勢(shì)。 因此,隨著新時(shí)代各個(gè)層面各個(gè)領(lǐng)域全方位的進(jìn)步,圖文設(shè)計(jì)可以從平面入手,卻能表現(xiàn)出立體性多維度的信息與意境,不僅用于傳統(tǒng)的實(shí)物載體上,更可以運(yùn)用到廣袤無(wú)垠的虛擬空間,傳遞著一切想要傳遞的語(yǔ)言和形象。本主題正是基于技術(shù)進(jìn)步與理念革新手時(shí)代背景,提出圖文設(shè)計(jì)表達(dá)多維視覺(jué)的設(shè)計(jì)理念,并以實(shí)例論證論述之。 關(guān)鍵詞:平面設(shè)計(jì) 圖文藝術(shù) 多維視覺(jué) 信息時(shí)代
ABSTRACT:With the use of a computer, network technology, digital technology, human life and work in introducing new ideas and thinking, gradually breaking the traditional graphic design methods and principles of design, making graphic design from editing, typesetting , synthesis, post-processing, illustration creation, etc., until the finished print, publishing and other sectors have undergone a revolutionary change. Graphic designer, modern era of globalization, more and more able to grasp the information, geographic and humane trends, make full use of digital technology and network resources, designed to meet the requirements of the contemporary era of high-quality work, so as to enhance the quality and commercial communication cultural value of content and further from a macro perspective to promote social, economic and cultural integration and innovation. Graphic design, in short, refers to the synthesis of a variety of graphic elements of visual communication of information law order and design activities. Graphic, visual communication as a fundamental component of its basic definition and distinction between the concept of visual communication as usual is no longer entirely different. In broader terms, page impressions, image design and all forms of design pattern plane should be included among the areas in graphic design. Contemporary graphic design as a visual art to convey the main component, has gone from industrial society to information society. In the modern design of diversified development trend, along with the way of human existence into a new concept, graphic design, accustomed in the past to use the design rules are gradually being innovative creation, the inherent symbolic image is gradually deconstructed, people in Design of a new era of exploration and strive to find better rationalize visual space, the development of contemporary graphic design and thus formed a new design trends. Therefore, as a new era of all-round in all areas at all levels of advancement, graphic design from the plane to start, but it can show three-dimensional, multi-dimensional information and mood, not only for traditional physical carrier, but also can be applied to the vast expanse of virtual space, passing all want to pass the language and image. This topic is based on the concept of technological progress and innovation hands background, graphic design proposed multi-dimensional visual expression of the design philosophy, and discussed with examples of argumentation. Keywords:graphic design;graphic arts;multidimensional vision;information age
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