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摘要：特裝展示設(shè)計(jì)是一門綜合藝術(shù)設(shè)計(jì)，它主要是為商品服務(wù)的。它是在特定的時(shí)間和空間內(nèi)，運(yùn)用藝術(shù)設(shè)計(jì)語言以及藝術(shù)的表現(xiàn)形式，對(duì)空間與平面進(jìn)行精心創(chuàng)造，展示宣傳的主題，讓觀眾能通過展示設(shè)計(jì)，了解商品所蘊(yùn)含的內(nèi)在文化，而裝飾風(fēng)格正是凸顯文化內(nèi)涵的有效手法之一。因此，通過現(xiàn)代簡(jiǎn)約風(fēng)格來表現(xiàn)藕香榭特裝展示設(shè)計(jì)，突出藕“出淤泥而不染”的特性與更深層的文化內(nèi)涵，既用現(xiàn)代簡(jiǎn)約風(fēng)格文化反映其優(yōu)雅與高貴，又體現(xiàn)出一種商品的特色，讓大眾有一種耳目一新的視覺感受。 關(guān)鍵詞：藕香榭 特裝展示空間設(shè)計(jì) 現(xiàn)代簡(jiǎn)約風(fēng)格
ABSTRACT:Special display design refers to the exhibition and conference, creative design and special production for more than one standard booth or open booth, booth that required to achieve an ideal effect. Special equipment exhibition design is a comprehensive art design, it is mainly for goods and services. In a certain range of time and space, using the form of art and the art of design language, through the space and plane carefully to create, attempt to explain the exhibits propaganda theme, to achieve perfect the purpose of communication, to the audience to see the exhibition design, knowledge of the culture of goods becomes more and more important, special equipment exhibition space design, decoration style performance is particularly important, through the modern minimalist style to show the lotus Pavilion special equipment exhibition design, highlight the lotus root of this plant is silt but don't dye, because modern minimalist style culture reflect the elegant and noble, reflect a kind of commodity characteristics, let people have a deep understanding of their. Keywords：Lotus Pavilion special equipment exhibition space design of modern minimalist style
當(dāng)今社會(huì)，科技發(fā)展日新月異，人們的思維觀念、行為習(xí)慣發(fā)生著巨大變化，這些變化必然會(huì)對(duì)藝術(shù)設(shè)計(jì)帶來影響和改變，作為藝術(shù)設(shè)計(jì)的一個(gè)細(xì)小門類---特裝展示設(shè)計(jì)，也要順應(yīng)時(shí)代潮流的發(fā)展，一種裝飾風(fēng)格的設(shè)計(jì)表現(xiàn)，就是為了更好的表現(xiàn)這種商品的文化，體現(xiàn)這種商品的文化內(nèi)涵。一個(gè)成功的特裝展示設(shè)計(jì)不僅要做到構(gòu)思巧妙，創(chuàng)意不落俗套，還要在特展中賦予某種文化主題，這才是特裝展示之本。 使特裝展示設(shè)計(jì)風(fēng)格出現(xiàn)多元化的特點(diǎn)。藕這種農(nóng)產(chǎn)品的產(chǎn)品文化的特裝展示空間設(shè)計(jì)就是要在特裝展示中的裝飾風(fēng)格文化上下功夫。要想較好地體現(xiàn)裝飾風(fēng)格的文化性，就要 “適時(shí)、適地”地運(yùn)用恰當(dāng)?shù)难b飾手法來創(chuàng)造出美觀舒適、功能合理、滿足人們需求的展示環(huán)境。藕香榭特裝展示設(shè)計(jì)就是利用人們飲食休閑的各種需求，結(jié)合現(xiàn)有場(chǎng)地的整體布局特點(diǎn)，采用現(xiàn)代簡(jiǎn)約風(fēng)格，在設(shè)計(jì)中融入一些藕的中國(guó)元素來表達(dá)，讓大眾對(duì)一種產(chǎn)品的深入理解。
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