需要金幣:![]() ![]() |
資料包括:完整論文 | ![]() |
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轉換比率:金額 X 10=金幣數(shù)量, 例100元=1000金幣 | 論文字數(shù):9261 | ![]() | |
折扣與優(yōu)惠:團購最低可5折優(yōu)惠 - 了解詳情 | 論文格式:Word格式(*.doc) | ![]() |
摘要:包裝,伴隨著人們的日常生活已有數(shù)千年的歷史。在歷史的長河中,包裝不僅起到傳播文化特色的作用,同時也推動著人類文明不斷向前發(fā)展。隨著人們生活水平和精神文明的不斷提高,對禮品的包裝的文化性也越來越重視,人們不再關注一件禮品的外在表現(xiàn)形式,而是更多的關注禮品所傳達的感情和文化內涵,當今時代,禮品包裝大多審美性不高,缺少內涵,已不能適應信息化社會的發(fā)展,這使得禮品包裝的形式越來越繁復多樣,但其中魚目混雜的,不勝枚舉。在科技進步和信息全球化的今天,我們的傳統(tǒng)文化正遭受著嚴重的沖擊,面對此現(xiàn)象,本文從傳統(tǒng)文化元素的文化性出發(fā),著眼于現(xiàn)代禮品包裝設計的時代性特征,發(fā)掘新的創(chuàng)意點,探尋積淀在傳統(tǒng)文化中的民族文化特質,來豐富禮品包裝的內涵。 關鍵詞:傳統(tǒng)文化元素,時代性,禮品包裝
Abstract:As the crystallization of human wisdom, the packaging exudes its unique artistic charm. In history, the packaging not only play a role in the dissemination of cultural characteristics, but also enrich its own form of expression, and promote the continuous development of human civilization. With the continuous improvement of living standards and spiritual civilization, gift packaging more and more attention, which makes gift wrap in the form of more and more complicated and diverse, but which mixed fish heads, and many others. In today's technological progress and globalization of information, our traditional culture is suffering from a serious impact on, traditions are increasingly dilute the face of this phenomenon, starting from the culture of the traditional cultural elements, focusing on the modern gift wrap design of the times characteristics, to explore new creative, to explore the national cultural characteristics of accumulation in the traditional culture, to enrich the connotation of the gift packaging. Key Words:Tradition Culture Element, Epochal character, Gift package.
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