需要金幣:![]() ![]() |
資料包括:完整論文 | ![]() |
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轉(zhuǎn)換比率:金額 X 10=金幣數(shù)量, 例100元=1000金幣 | 論文字?jǐn)?shù):9638 | ![]() | |
折扣與優(yōu)惠:團(tuán)購最低可5折優(yōu)惠 - 了解詳情 | 論文格式:Word格式(*.doc) | ![]() |
摘 要:售樓部代表著一種時(shí)代的進(jìn)步,是一個(gè)具有中國特色的展示空間。其次還是一種居住文化的體現(xiàn)。隨著社會(huì)的發(fā)展,人們對(duì)居住文化的認(rèn)識(shí)逐步提升,居住條件的選擇得到重視。居住改變生活。這時(shí)售樓部就不僅是一種商業(yè)平臺(tái)和營銷道具了,而是引領(lǐng)人們?nèi)ジ惺芫幼∥幕?;發(fā)掘品質(zhì)生活;展現(xiàn)現(xiàn)代居住觀念。售樓部作為居住文化的一種載體,是傳承歷史、延續(xù)文明的重要方式。所以;售樓部室內(nèi)展示設(shè)計(jì)再也不能僅僅局限在視覺、功能、形式等上了。而是要通過這些以一種新的理念去深入展示消費(fèi)者的居住觀念。 論文在一定的理論指導(dǎo)下,通過文獻(xiàn)資料、調(diào)查研究法,了解當(dāng)前售樓部室內(nèi)展示情況和模式。不僅對(duì)售樓部室內(nèi)展示設(shè)計(jì)進(jìn)行了比較系統(tǒng)的研究,而且也探討了我國的居住文化。得出一定的依據(jù)結(jié)論、提出可行性建議,由于把售樓部與居住文化的關(guān)系作為主要研究對(duì)象的相關(guān)資料比較少,這一研究論述對(duì)補(bǔ)充這一方面的資料有一定積極的作用。 關(guān)鍵詞:售樓部 室內(nèi)展示設(shè)計(jì) 居住文化 居住觀念
ABSTRACT:The sales department, represents a kind of progress of era, is a space to show Chinese characteristics. Moreover, it also reflects the sort of living culture. With the development of the society, people tend to ascend the understanding of residential culture gradually, and boost the attention to living conditions’ choice. Resident changes the way of life. Then sales department is not just a prop of business platform and marketing tool, but lead people to feel living culture; excavate the quality of life; and show the modern living concept. The sales department as a carrier of the residential culture is an important way of inheritance history and continuation of civilization. Therefore, sales department of the interior display design can no longer be limited on the visual, function, form etc. But through these to show consumers’ living concept by a new idea. This paper under a certain theoretical guidance, through literature material, investigation method, to understand the current sales of indoor display conditions and patterns. Not only compares the sales department of the interior display design system of research, but also probes into the residential culture of our country. This paper made some basis for conclusion and put forward feasible suggestions. Since that relevant information about the relationship between sales department and living culture as the main object of study is less, there is no doubt,this study would paly a certain positive role to complement this field. Key Words: Sales Department; Interior Display Design; Residential Culture; Living Concept |